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CAC Across Industries
The average CAC for each industry varies widely. Take a look below to see what you might expect to see in your specific industry. This will give you a baseline of where you want your company to be.
Travel
$7
Retail
$10
Consumer Goods
$22
Manufacturing
$83
Transportation
$98
Marketing Agency
$141
Financial
$175
Technology (Hardware)
$182
Real Estate
$213
Banking/ Insurance
$303
Technology (Software)
$395
Telecom
$315
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